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Trademark Basics: What Are Trademarks and How Can They Apply to Your Business? When you own a business, one of the biggest concerns you may have is related to protecting your physical and intangible assets. In addition to real property and equipment, you will want to protect any intellectual property, including trademarks. Intellectual property protection may be confusing since it includes many different distinctions, including copyrights, patents, trademarks, franchises, trade secrets, and other proprietary information exclusive to your business. This article provides information about trademarks as intellectual property and how trademarks apply to your business.
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